talent

Our approach is creator-led, and we believe it should be for brands too. Creators bring brands closer to culture, communities and credibility (things you can’t buy with media spend alone).

That means we build ideas with creators from the start, instead of asking them to promote them after they exist. Which is how we make sure brands just don’t show up on social, they belong there.

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no spark without a match

Great creator-led work starts with the right match, but it doesn’t stop there.

We don’t believe in one-off influencer activations. We focus on deep collaboration, co-creation, and longer-term partnerships like ambassadorships, where creators are genuinely involved and invested.

We push for campaigns that start with creator insight. And shape ideas together, defining the right nuance for each creator and building concepts that make sense for brand and creator audiences.

From there, we handle everything end-to-end. From briefings that set direction without killing creativity, to all creator contact, negotiation and coordination. As well as reporting back on what worked and where to go next.

I want this

Curious to know who we work with? Read more about the talent we represent!

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