decode culture,
Before It's Old News
Culture, Gen Z, marketing and more. Get all the insights on what’s shaping tomorrow’s culture.
They’re Building Tomorrow: Meet Gen A
For the past decade, everything has been all about Gen Z. We tracked their every move, from how they rewired the workplace to how they made lowercase letters feel like a personality trait. They’ve had a chokehold on culture, and rightly so.
But while we were busy decoding Z’s, something else was quietly happening in the background. A new generation was watching, listening, and building entire (Roblox) worlds while we weren’t looking. And now, they’re shaping the culture of tomorrow.
Welcome to the world of Gen Alpha.
